The reporter of "Cosmetics Finance Online" found through exhibitions and interviews that whether it is glass bottles or plastic bottles, cosmetic packaging material manufacturers pursue high permeability of the products themselves.

"Glass packaging is gradually developing in the middle and high-end direction. In the game process of product quality and price, permeability is an important consideration standard."

At present, most of the skin care products in the Chinese market are made of plastic materials, and glass bottles are only a niche market. "It is worth emphasizing that the domestic market is still developing, and the market for glass packaging materials will become wider and wider in the future. What we need to do is to clearly control the target customer groups and strive for our own market share as much as possible."

In addition, the "thick bottom" bottle is also a recent trend in the cosmetics market. "Thick bottomed bottles are of better quality, have higher technical requirements, and look more textured." Li Feng, designer of Aida International Trade Co., Ltd., said that generally thick-bottomed bottles use injection molding technology, while the original thin-bottomed bottles use blow molding technology, and the former has higher technical requirements.

The reporter learned from Ada International that PETG material has gradually replaced the original PP and PET material for cosmetic plastic packaging bottles on the market. "PETG material is equivalent to the upgraded version of PET material, which is more corrosion-resistant, has higher transmittance, and is more resistant to falling. The molding method is mostly injection molding technology, and the quality is better."

Paper packaging material innovation emerge in endlessly, the concept of environmental protection is more deeply rooted in the hearts of the people

"The paper packaging market is currently in a stable state, and different customer needs vary greatly." In order to meet the needs of different customers, the paper packaging will be processed subsequently. The added value brought by these "handcrafts" can make the products more distinctive and enhance their competitiveness.

It is understood that customers mainly from the Middle East, the United States and Europe and other foreign markets. "Customers in the Middle East require extremely luxurious packaging, while American customers require simplicity and high cost performance. European customers pursue low-key luxury." According to the different needs of customers, efforts should be made in the post-packaging process, such as setting diamonds on the box, implanting flannel, pasting pearls, local pearlescent film, simulating touch, stereoscopic visual effect, etc.

"Compared with domestic enterprises, foreign enterprises pay more attention to packaging, use packaging to display products and enhance brand image." Yu Liangjie, sales manager of Mohawk Boutique Paper Asia, told reporters that since 2014, domestic companies have also paid more and more attention to packaging and environmental protection. "So we believe that Chinese paper packaging will become more and more high-end, and environmentally friendly materials will also It will become more and more popular and recognized."